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You can stand up a real affiliate programme in an afternoon. This guide is the practical order of operations. It assumes you’ve already connected your revenue — commissions are computed from real charges, so revenue sync comes first.
1

Brand your affiliate pages

Go to Affiliate program → Configuration → Branding and set your subdomain (yourbrand.trackrev.io), logo and accent colour. For a full white-label, connect a custom domain. See Partner portal & branding.
2

Create the programme

Affiliate program → Program → New campaign. Choose cash or credit rewards, an approval mode, and set the commission (default 20%), recurring policy, cookie window (default 60 days) and minimum payout. See Create a programme.
3

Decide recurring vs one-time

For subscription products, lifetime or N-month recurring commissions are the norm — they reward partners for customers who stay. See Commission structures.
4

(Optional) turn on multi-tier

To let partners recruit partners, enable Multi-tier commissions and set the pool (default 30%) and tier-1 rate (default 10%). See Multi-tier.
5

Write the pitch and welcome message

Fill the programme description (shown on the signup page) and welcome message (greets new partners in their portal). These do a lot of the recruiting for you.
6

Add an email kit

Create one email kit so partners have a ready-made, correctly-tracked email to send. See Messaging & email kits.
7

Recruit your first partners

Share your public signup link, and invite a handful of known partners directly. Approve applications as they arrive. See Recruit & approve partners.
8

Prepare payouts

Confirm your accepted payout methods and ask partners to complete their payout details and tax form before your first month-end batch.
Your programme is live: partners can sign up, share tracked links, and earn commissions computed from real Stripe charges — with refunds reversing automatically.
The first week decides retention. Send a welcome, give partners their email kit, and message your top few directly — most programmes lose affiliates in the gap between “approved” and “first sale.”