The built-in channels
Channels are a fixed, built-in set — you don’t create or delete them. You “use” a channel by ticking it when you create a campaign. Each maps to default UTM parameters:The API and bulk import also accept
the social networks Threads, Bluesky, Mastodon, Pinterest, Reddit, Telegram, Discord, Tumblr,
Google Business Profile, Nostr, Lemmy, Slack and DEV Community (
threads, bluesky, …,
google_business, devto). Each uses its key as utm_source with utm_medium=social
(local for Google Business Profile), and x is accepted as another name for twitter. Links
on these channels show up in every report like any other.Partner (affiliate) referral links use a dedicated
affiliate channel automatically —
utm_source=partner, utm_medium=affiliate — so affiliate revenue is separated from your
owned channels. See Affiliate overview.The Channels dashboard
Open Channels in the sidebar (under Insights) to see performance rolled up by channel. The header shows the active attribution model and range, e.g. “Performance by channel · last 30 days · last touch attribution”. Use the range switcher for 7d / 30d / 90d.Clicks over time
A daily line chart of clicks by channel (top six channels), so you can see momentum and spot which sources are heating up.Performance table
Lifetime value by channel
All-time revenue per channel, including subscription renewals — the truest measure of a channel’s worth. Columns: Channel, Customers, Orders (incl. renewals), Lifetime revenue, Avg LTV / customer. See Channels & LTV for the full breakdown.Revenue and LTV figures are a paid-plan feature. On the Free tier the channel table still
shows clicks, visitors and conversion counts; revenue columns are hidden.